Sunday, April 22 is Earth Day, the unofficial birthday of the global environmental movement.  The first Earth Day was celebrated in 1970, just a few years after Cleveland’s Cuyahoga River famously caught fire.  At the time, Walter Cronkite hosted a special report on CBS News in which he claimed the day’s message was a choice between taking action or perishing.


A lot has changed since that first Earth Day.  Our nation’s waterways and air are much cleaner now than they were back then.  We carry water containers instead of purchasing single serving containers.  We reuse canvas grocery bags instead of choosing between paper and plastic.  We turn down drinking straws.  Some of us ride bicycles instead of driving everywhere.

Most importantly, we are aware of the environment and the role it plays in our quality of life.  We understand that our choices make a difference.  What was a fringe movement at the time (Cronkite called it mostly young, mostly white and mostly anti-Nixon) is now mainstream.


But there is still much to be done. We can start by choosing to live consciously.  That means thinking about our choices and how they impact the greater world.  We don’t have to travel alone on our journey.  The communities where we work, live and play have scheduled a host of Earth Day activities to make the trip more joyful.  Here’s a sampling…

If you’re planning to be in Indianapolis on Saturday April 21, head on over to Historic Military Park at White River State Park for the “2018 Earth Day Indiana” festival.  It takes place from 11:00 am until 4:00 pm. This year’s theme is “Bee Green” and admission is free.  Consider taking IndyGo or riding your bike.   Sponsors will be providing secure bicycle parking to keep your ride safe as you browse the 125 exhibitor booths, listen to live music and maybe even participate in a 5K run/walk.  Visit for more information.


Michigan team members can participate in scheduled Earth Day celebrations such as Grand Rapids’ “Party For the Planet” at John Ball Zoo.  This year’s event will take place on Saturday May 5 from 10:00 am to 3:00 pm.  The focus is on animals and wildlife conservation.  There are a host of events planned and admission is included with each purchased zoo admission.

If you’re in Lansing, head on over to Fenner Nature Center for the “Earth Day Extravaganza.”  Held from 9:00 am -3:00 pm on Saturday April 21, it’s an opportunity to honor the legacy of Earth Day by giving back.  There will be opportunities to do everything from search for salamanders to planting trees and restoring habitat, so bring a pair of work gloves and prepare to get “earthy.”  You can sign up for specific activities and volunteer at


The legacy of Earth Day is to leave the planet better than we found it.  That’s an ongoing effort and certainly consistent with our long horizon view here at netlogx.   Earth Day offers us all an opportunity to make a difference in our home towns so get out, participate and enjoy the beauty of the natural world this Earth Day.  You’ll be doing good for yourself while at the same time helping the planet we call home.